Expect personal branding strategies, expert tips for small business owners, and step-by-step guides to help you build a powerful personal brand that gets you noticed and makes an impact.

Talyn Rahman-Figueroa

Personal Branding by the Fairy BOSSmother!

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Reinventing Myself: The Diplomat Who Became a Personal Branding Specialist

It’s funny how today of all days, I share my backstory on my journey as a second-time entrepreneur. It’s my birthday (woot)! And that’s right - Boss Diplomat is NOT my first business. In fact, I used to be a Diplomatic Consultant for my first business, Grassroot Diplomat, where I trained citizens to become diplomats and worked on personal branding for politicians and diplomats. I decided not to work as an official diplomat for the United Kingdom simply because I was conflicted by too many ethical dilemmas.

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Now Media TV Feature: Empowering Voices in Business and Beyond

I had the incredible honor of being featured as a special guest on “Echoes of Impact”, a show by NowMedia TV featuring women entrepreneurs in male-dominated fields. It was an incredible pleasure to be interviewed by my client, Noura Almasri, who is now the host of this TV show (woohoo, talk about brand authority!). I’m so so proud of you!

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Build a Six-Figure Personal Brand

Building a business that makes six figures is not the same thing as building a brand that makes six figures. If you don't have anything to stand on, you're going to just fall through in an endless, bottomless pit. Your brand holds you up. And then what you do is you build on top of that 1% at a time to build that consistency, to build that following, and ultimately to build that authenticity and trust that your brand builds credence.

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Be the Face of Your Business: Personal Branding Hacks

If you’re a solo business owner, it’s seriously time to step into the spotlight and become the face of your business. Gone are the days of being the behind-the-scenes hero - there simply is NO EXCUSE to stay hidden. You may hate social media and the pressure of keeping up with trends, but it really is as simple as clicking a button — if you’re organized enough to mobilize, that is.

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From Zoom Calls to Meetings: Enhancing Your Personal Brand Image

When it comes to running a business, it's crucial to present yourself in a way that aligns with your brand's values. Your outfit should align with your message. In my Instagram reel, I showed you my 15-year-old shirt - I love it, and it’s comfy as heck, BUT it contradicts my brand SO MUCH! 

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Diagnose Before You Rebrand 

Planning a rebrand? Don't dive in blind. A brand power hour session is like a check-up for your business. You need to diagnose before you operate. In my latest podcast episode, I walk you through why it’s so important to diagnose your business at its current stage before you even contemplate rebranding or repositioning your business to save you time, money, and energy.

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Scaling to Six Figures: Noura’s Revolutionary Rebranding

Noura Almasri is a tax professional who does accountancy and bookkeeping for her own business, Noura’s Books. When I first met Noura, I believed she already had a solid foundation to take her brand to six figures. Noura had big ambitions to become an author and eventually speak on the big stage within her industry niche. But a few key components were missing and my job was to find them and bring them to the core of her business.

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The Dark Side of Growing Your Brand 

A new episode just dropped. In this episode, I open up about the mistakes I made in growing my personal brand and the hard lessons I learned along the way.

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Africana Fitness Retailer Merges Two Businesses into One Vibrant & Streamlined Brand

When I met Aimee Salmon, she was juggling two businesses, one selling Africana products and one offering African-inspired fitness classes. Simply put, she was overwhelmed! And although Aimee knew there had to be a better way, she wasn’t sure what that path was. Boss Diplomat completely rebranded and merged Aimee’s two existing businesses into one. I conducted a Brand Analysis, walked her through my signature Brand Blueprint, and left her with many actionable ideas.

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Shoutout Atlanta Feature: Meet Talyn Rahman-Figueroa

I’m excited to share that I was recently featured by Shoutout Atlanta! I’m over the moon to share this milestone with you all. It’s not every day that our journey gets to be highlighted in such a fabulous way. A huge shoutout and thank you to Shoutout Atlanta and their incredible team for this opportunity to share my story and the essence of Boss Diplomat with a wider audience.

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Christine and Salt Feature: Badass Woman of the Week

Recently, I had the incredible honor of being featured as the “Badass Woman of the Week” on a popular radio show on International Women’s Day! It was an amazing experience to share my journey, insights, and passion with the audience, and I'm eager to give you all a glimpse into what went down.

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From Business Inheritor to BOSS Owner: Packaging Specialist Takes Control of His Personal Brand

Sammy Mateo, Jr. essentially went from employee to solopreneur overnight after purchasing the packaging company where he’d worked for over 20 years. For the first few years, he kept things as they were. However, the pandemic took a toll on West Springfield, Massachusetts-based Danco Packaging Products, which suffered heavily. So, I stepped in as Sammy’s Fairy BOSSmother to reposition his brand and offerings through my signature Brand Blueprint!

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The London Runway Style Feature: Personal Branding with Talyn Rahman-Figueroa

I’m delighted to share that I recently had the privilege of being featured in the “London Runway Style” podcast to talk about personal branding, style and sustainability for entrepreneurs. It's an honor to have had the chance to engage in this enlightening conversation, and I'm excited to recap some key insights from our discussion.

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