Expect personal branding strategies, expert tips for small business owners, and step-by-step guides to help you build a powerful personal brand that gets you noticed and makes an impact.

Talyn Rahman-Figueroa

Personal Branding by the Fairy BOSSmother!

Boss Diplomat Boss Diplomat

Brand Heavy Feature: Johnson & Johnson Logo

I was recently featured in an article by Brand Heavy, discussing the new Johnson & Johnson logo rebrand. We all know how important a logo is for a business brand and I had an opportunity to give my honest thoughts about Johnson & Johnson’s new rebrand. 

Read More
Boss Diplomat Boss Diplomat

Boston Running Coach Stands Out by Targeting an Often Overlooked Audience

Turner Fitness founder and running coach Colin Turner has been in business for a few years but knew he needed a serious brand upgrade if he wanted his business to not just survive but thrive. When he first approached Boss Diplomat, Colin was in a deeply competitive market as a Boston running coach, where countless other coaches were after the same clients. 

Read More
Boss Diplomat Boss Diplomat

Double Your Day Rate: 4 Ways to Increase Your Small Business Brand Value

Do you want to double your day rate? Before you do, having a strong brand strategy is a MUST! After all, you need the foundation that conveys your business’s brand value, which stems from clear messaging and identity. Once these elements are in place, you’ll be positioned to charge more and attract your ideal clients. Get a glimpse of what I mean below!

Read More
Boss Diplomat Boss Diplomat

Leaders Perception Feature: Leveraging AI for Creative Brand-Building Success

I'm excited to share with you my latest feature in Leaders Perception Magazine's interview series, “Innovate & Elevate: Inside the Entrepreneur’s Toolkit”. Big thanks to the fantastic team at Leaders Perception for this incredible opportunity. In their interview, I talked about how to work with AI in brainstorming ideas in building your business brand success. 

Read More
Boss Diplomat Boss Diplomat

The Connect TV Miami Feature: Miami Heatwave

I recently had the absolute pleasure of being featured on The Connect TV all the way in MIAMI, yo!! Huge thanks to the fabulous hosts, Stichiz and Sandi Glandt, for making me feel like part of the Connect fam once again! Let's unpack some of the wisdom from this energizing conversation!

Read More
Boss Diplomat Boss Diplomat

How To Collaborate With Influencers And Grow Your Business (2024 Influencer Marketing)

In today’s episode 19, I take a deep dive into how solopreneurs can collaborate with influencers and how to check if the influencers you are considering are actually legit! Whether you're just starting out or you're steering a thriving business, the insights I've unpacked here will give you a really good headstart in this very underutilized marketing resource.

Read More
Boss Diplomat Boss Diplomat

The #1 Reason Why Your Business Is Not Growing (No New Clients)

Curious to know what your personal brand says about you when you post on Instagram? Well, in today’s “Be Your Brand” episode, I’ll be conducting a live brand analysis of a fan who asked me to review their Instagram account. Get ready for a session packed with insights that will transform your Instagram game, whether you're a fresh face on the entrepreneurial scene or a seasoned pro.

Read More
Boss Diplomat Boss Diplomat

How To Build A Premium Personal Brand Instagram Profile

Curious to know what your personal brand says about you when you post on Instagram? Well, in today’s “Be Your Brand” episode, I’ll be conducting a live brand analysis of a fan who asked me to review their Instagram account. Get ready for a session packed with insights that will transform your Instagram game, whether you're a fresh face on the entrepreneurial scene or a seasoned pro.

Read More
Boss Diplomat Boss Diplomat

How To Optimize Your Website

I did a live website audit for two soloprenreurs - a beauty brand named Satural’s and a wild game butcher named “Meet Your Meat”. Check out how incredibly different these brands are and my take on what impression their website is leaving for their potential target audience. Thanks to Satin Faulkner (Satural’s) and Kriss-Abigail (Meet Your Meat) for volunteering to have your website assessed for this show.

Read More
Boss Diplomat Boss Diplomat

Canvas Rebel Feature: Meet Talyn Rahman-Figueroa

I've got some exciting news to share! I was recently featured in a fabulous interview by CanvasRebel, and I'm over the moon about this opportunity. It's always a thrill to share my journey and insights, and I'm so grateful to have had this platform to do it. Big thanks to Canvas Rebel for the feature!

Read More
Boss Diplomat Boss Diplomat

The Push Forward Feature: Crafting Your Identity

I'm super excited to share some amazing news with you all. I was recently featured on the "Push Forward Podcast" hosted by the incredible Alex. We dived deep into the world of personal branding, and I must say, it was an exhilarating conversation. A massive thank you to Alex and the team at Push Forward Podcast for giving me this platform to share my passion for branding.

Read More
Boss Diplomat Boss Diplomat

How To Differentiate Your Brand From Competitors As A Solopreneur

I was in a unique position when I was working with two different energy healers on their branding and I'm going to show you just how different these two competitors are based on their backstory and target audience, and how you can become co-petitors instead! Let me introduce you to Embody Wellness Healing and Audaciously Angela.

Read More
Boss Diplomat Boss Diplomat

Why I Hate Color Psychology + 7 Brand Color Palette Mistakes to Avoid

If you’ve recently launched your business or you’re ready for a rebrand, you might have already read several articles on how to choose brand colors. So rather than relying exclusively on color theory research, entrepreneurs should focus on meaningful hues that help them increase brand awareness by going against the grain. Read on for the top seven mistakes I’ve seen brands make when selecting their color palette—and how to avoid them.

Read More
Boss Diplomat Boss Diplomat

How To Optimize Your Social Media To Build A Strong Brand

Welcome to another episode of “The Fairy BOSSmother Show”, the podcast by Boss Diplomat that transforms solopreneurs into Brand Ambassadors for their own businesses. In this episode, we are diving deep into figuring out how to leverage social media to enhance your personal brand. 

Read More
Boss Diplomat Boss Diplomat

The Connect Network TV Feature: Talyn Rahman-Figueroa, the diplomat-turned brand consultant from London

I recently had the incredible opportunity to be featured on The Connect Network TV for their Washington D.C show (the capital, woot woot), and I can't wait to share the experience with you. A huge shoutout and thank you to the amazing hosts and the entire team for this opportunity. It was such an honor to dive into the essentials of personal branding and share my expertise with their audience.

Read More
Boss Diplomat Boss Diplomat

Valiant CEO Feature: Guide to Standing Out in Business

I’m excited to share the Boss Diplomat was recently featured in an exclusive interview with Valiant CEO Magazine, entitled: Boss Diplomat Chronicles: Talyn Rahman-Figueroa’s Guide to Standing Out in Business. It was such a pleasure to have been given a platform to run through my own story and how I moved from being eaten alive by competition to having almost NO competition. 

Read More
Boss Diplomat Boss Diplomat

How To Choose A Business Name (That Stands Out)

What’s up, solopreneurs! In this episode, I dive into the art and strategy of selecting a business name that's not just a label, but a reflection of your unique brand identity. Whether you’re just starting out or reevaluating your existing brand, this discussion is filled with insights you can't afford to miss.

Read More