Taking Your Personal Brand on TV
What’s up, solopreneurs! Welcome to “Be Your Brand”, a podcast by Boss Diplomat that helps solopreneurs become Brand Ambassadors for their business and become so awesome, you can’t be ignored. I’m your host, Talyn Rahman-Figueroa, your diplomat-turned-personal Brand expert, and today I have another insider secret to share with you so that you truly become the face of your business.
In this episode, I talk about my first debut TV interview in America where I was featured as a guest on the Connect Network TV show in Texas. I shared my expertise on how solopreneurs can take advantage of their personal brand to get in front of their top target audience and bring them back into their business.
Here is a summary of what you can expect in this episode:
From Diplomacy to Personal Brand Expert: I share my backstory on how I’m able to analyze information on the spot to come up with solutions to big problems individuals face, thanks to my career in diplomacy
Why Solopreneurs? I reflect on the big gap I found when I first moved to America and how I used this to my advantage.
Why Boss Diplomat? Learn how I came up with my own brand and why it’s so personal to me.
Finding The Right Target Audience: I share tips on how to create a funnel so that you attract only best-paying clients who will never negotiate you down.
Key Takeaways:
Just like governments I’ve worked with, solopreneurs also have a big job to break down barriers between them and their ideal clients, but it doesn't have to be this way.
Your target audience isn't everyone. Focus on a very select group of people who you can serve and help over and over again without getting bored.
Pivoting your expertise doesn’t mean starting from scratch but in fact, reinventing yourself with a better identity that honors your backstory and experience.
When you become your own brand ambassador, you stop undervaluing yourself and others start to see why you’re the best at what you do.
If you found this episode inspiring, don't forget to subscribe to this channel and find “Be Your Brand” on your favorite podcast platform. Leave a review to let me know your thoughts and connect with me on social media.
For more information about how to build a personal brand, consider jumping on an Image Consultation with me so that I can show you exactly what color palette and style to stick with according to your own natural colors and lifestyle. I want you to be comfortable and confident in how you present yourself, and I promise, you will never wear something that DOESN’T feel like you!
Grab some time on my calendar and let’s build on your personal brand.
And of course, please follow, like and subscribe my YouTube videos, and find me on your favorite podcast platform to I can continue to share some hot branding knowledge with you! Your Fairy BOSSmother is here for you!
